TYPES OF INFORMATION COLLECTED. In order to better provide you with our numerous services, we reserve the right to collect two types of information about our users: “Personally Identifiable Information” and “Non-Personally Identifiable Information.” Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our Website.
(a) Personally Identifiable Information. This refers to information that lets us know the specifics of who you are. When you engage in certain activities on this Website, such as submitting content, subscribing to any services, filling out a survey, sending us feedback, or participating in internal referral networks or support, we may ask you to provide certain information about yourself by filling out and submitting an online form. It is optional for you to engage in these activities. If you elect to engage in these activities, however, we may ask that you provide us personal information, such as your first and last name, mailing address (including zip code), e-mail address, career specialty, certifications, degrees, professional license numbers, proof of insurance, telephone and facsimile numbers, and other personal identifying information. When signing up for our services on the Website, you may be asked to provide a credit card number. Depending upon the activity, some of the information we may ask you to provide may be identified as mandatory and some as voluntary. If you do not provide the mandatory data with respect to a particular service, you will not be able to engage in that service.
(b) Non-Personally Identifiable Information. This refers to information that does not by itself identify a specific individual. We reserve the right to gather certain information about you based upon where you visit on our Website in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. This information may include the website’s Uniform Resource Locator (“URL”) that you just came from, which URL you next go to, what browser you are using, and your Internet Protocol (“IP”) address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol (“TCP/IP”) network, such as the World Wide Web. Networks like the Web use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet.
COLLECTION METHODS AND USE OF INFORMATION.
(a) We do not collect any Personally Identifiable Information about you unless you voluntarily provide it to us. You provide certain Personally Identifiable Information to us when you (i) book any of our services and register your e-mail address with us; (ii) sign up for special offers from selected third parties; (iii) send e-mail messages, submit forms or transmit other information by telephone or letter; or (iv) submit your payment information and personal information when booking a room or becoming a member on our Website. We may also collect information from you at other points on our Website that state that such information is being collected.
(b) In addition, we may also collect, or our third party ad server and/or content server may collect, certain Non-Personally Identifiable Information. This information is ultimately stored in the form of store categories, and, in some cases, specific URLs. We use your IP address to diagnose problems with our servers, software, to administer our Website and to gather demographic information. Our third party ad servers will also provide us with a summary, but not individual, reports that will tell us how many ads were presented and clicked upon at our Website.
(c) We will primarily use your Personally Identifiable Information to provide our services to you, as required by our Terms & Conditions. We will also use Personally Identifiable Information to enhance the operation of our Website, improve our marketing and promotional efforts, statistically analyze Website use, improve our service offerings, and customize our Website’s content, layout, and services. We may use Personally Identifiable Information to deliver information to you and to contact you regarding administrative notices. We may also use Personally Identifiable Information to resolve disputes, troubleshoot problems and enforce our agreements with you, including our Terms & Conditions.
RELEASE OF INFORMATION.
(a) We do not sell, trade, or rent your Personally Identifiable Information to others. We do, however, reserve the right to use your Personally Identifiable Information to provide products and services through contractual arrangements with affiliates, services providers, partners, and other third parties. We and our service partners use your Personally Identifiable Information to operate our Website and to deliver services. For example, we must release your credit card information to a third-party processing company to confirm payment for hourly rentals and/or membership purchased on our Website.
(b) By using the Website you acknowledge that the use of your Personally Identifiable Information by our service partners is governed by the privacy policies of those service partners, and is not subject to our control.
(c) Occasionally we may be required by law enforcement or judicial authorities to provide Personally Identifiable Information to a governmental authority. We will disclose Personally Identifiable Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation. It is our policy to fully cooperate with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we in good faith believe to be unlawful.
(d) We may also provide Non-Personally Identifiable Information about our customers’ sales, traffic patterns, and related Website information to third party advertisers, when applicable; however, these statistics do not include any Personally Identifiable Information.
UPDATING AND CORRECTING INFORMATION. We believe you should have the ability to access and edit the Personally Identifiable Information that you have provided to us. You may change any of your Personally Identifiable Information in your account online at any time by logging into your account or e-mailing us at email@example.com. Please include your name, address, and e-mail address when you contact us. We encourage you to promptly update your Personally Identifiable Information if it changes. You may ask to have the information on your account deleted or removed; however, because we keep track of past transactions, you cannot delete information associated with past transactions on this Website. In addition, it may be impossible to completely delete your information without some residual information because of backups.
USER CHOICES ON COLLECTION AND USE OF INFORMATION. We may, from time to time, send you e-mails regarding our services. In addition, if you indicated upon registration that you are interested in receiving offers or information from us and our partners, we may occasionally send you e-mails or direct mail about products and services that we feel may be of interest to you. You also have choices with respect to cookies, as described below. By modifying your browser preferences, you have the choice to accept all cookies, to be notified when a cookie is set, or to reject all cookies. If you choose to reject all cookies some parts of our Website may not work properly in your case.
SECURITY OF INFORMATION.
(a) In order to most efficiently serve you, credit card transactions and order fulfillment are handled by established third party banking, processing agents and distribution institutions. They receive the information needed to verify and authorize your credit card or other payment information and to process your request(s).
(b) Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be one hundred (100%) percent secure. As a result, while we strive to protect your Personally Identifiable Information, you acknowledge that: (i) there are security and privacy limitations of the Internet which are beyond our control; (ii) the security, integrity and privacy of any and all information and data exchanged between you and us through this Website cannot be guaranteed; and (iii) any such information and data may be viewed or tampered with in transit by a third party.
COOKIES. When you use our Website we will store cookies on your computer in order to facilitate and customize your use of our Website. A cookie is a small data text file, which a website stores on your computer’s hard drive (if your Web browser permits) that can later be retrieved to identify you to us. Our cookies store randomly assigned user identification numbers, the country where you are located, and your first name to welcome you back to our Website. The cookies make your use of the Website easier, make the Website run more smoothly and help us to maintain a secure Website. You are always free to decline our cookies if your browser permits, but some parts of our Website may not work properly in that case. We may use an outside ad serving company to display banner advertisements on our Website. As part of their service, they may place a separate cookie on your computer. We will not provide any third-party ad server with any of your Personally Identifiable Information or information about your purchases. We and our third party ad server will collect and use Non-Personally Identifiable Information about you, such as your IP address, browser type, the server your computer is logged onto, the area code and zip code associated with your server and whether you responded to a particular ad. Other advertisers may also place banner ads on our Website in the same manner as above, but we will not disclose any Personally Identifiable Information to them.
MISCELLANEOUS PRIVACY ISSUES. Consistent with the Children’s Online Privacy Protection Act of 1998, we will never knowingly request personally identifiable information from anyone under the age of thirteen (13) without prior verifiable parental consent. If we become aware that a subscriber is under the age of thirteen (13) and has registered without prior verifiable parental consent, we will remove his or her personally identifiable registration information from our files. Please note: we may nevertheless maintain a record of that person’s name and address in a “do not register” file to avoid subsequent registration by a child under the age of thirteen (13).
3580 Mystic Pointe Drive
Aventura, Florida, 33180
Last updated: September 29, 2017.